I’m a sentimental soul and remember my dad not just on Father’s Day, but other days too. I can’t imagine my life without his entrepreneurial inspiration, guidance, acceptance of my crazy ideas and endless hours of listening to my questions – at the kitchen table as a kid and through the years, working on and off, from about 8 years-old to when I got my first full-time job after college.

As a mentor, he shaped my life until the day he died. This is for you, Dad.

Words of Wisdom from a Serial Entrepreneur

  • Being an entrepreneur is the only way to go. You can set your price and your schedule. It’s not always easy, but it’s always yours.
  • Make friends with your competition. This wasn’t such a welcome idea at 14 when he asked me to invite all the ‘pretty’ girls to a party. He told me I would assess the situation quickly. Ouch.
  • If I die at the lake, throw me in the water with my briefcase, you and your brother will collect double.
  • It’s not so much about the cost, it’s about the terms. If you want it, go for it. You can figure it out later. He said this with a pencil, always behind his ear.
  • Pick a point on your drive home, then leave your business there. It will still be there on your way back.
  • A happy wife is a happy life. My take on this age old advice: living in harmony is good for everyone.
  • Don’t burn the candle on both ends. You need to rest.
  • Pick the right partner that will support you thick and thin.
  • Travel and see the world. Life is short. Have fun!
  • Take care of your family. They’re why you work so hard.

My dad also told me I should study PR, even when I wasn’t quite sure what it was. “You’d be good at it,” he said. Years later, I figure he was right.

 

About PR And Brand Expert Robin Samora

Small business marketing and PR expert Robin Samora teaches small business owners how their brands can command attention in a noisy, crowded marketplace. Through her speaking, consulting and coaching, she helps clients find their ideal prospects, form valuable relationships and turn followers into loyal customers and raving fans. Robin’s mission is to help clients increase branding and visibility online and offline by cutting through the clutter so they can get noticed and sell more products and services. She uses social media, email marketing, speaking and free publicity strategies to enhance credibility, reputation and leadership position – even without a PR budget. Robin also shares marketing tools, tricks and articles on her weekly tip sheet, “Robin’s Rainmakers.”

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