We all know that using an email signature is a sure-fire way to promote your brand for free. You have the freedom and flexibility to promote whatever you like — an upcoming event, a new chapter in a book or your social media channels.

But, are you taking advantage of the signature space when you send emails from your mobile phone? The one that might read like this:  Sent from my Verizon, Samsung Galaxy smartphone.

To make sure you’re getting the biggest bang for your buck, customize your email signature in settings and align it with your brand so people can be reminded of who you are and what you do.

About PR And Brand Expert Robin Samora

Small business marketing and PR expert Robin Samora teaches small business owners how their brands can command attention in a noisy, crowded marketplace. Through her speaking, consulting and coaching, she helps clients find their ideal prospects, form valuable relationships and turn followers into loyal customers and raving fans. Robin’s mission is to help clients increase branding and visibility online and offline by cutting through the clutter so they can get noticed and sell more products and services. She uses social media, email marketing, speaking and free publicity strategies to enhance credibility, reputation and leadership position – even without a PR budget. Robin also shares marketing tools, tricks and articles on her weekly tip sheet, “Robin’s Rainmakers.”