I’ve been promoting for most of my life. Ideas, interesting concepts, friends, schools, my kids, favorite consignment stores. You name it, I’ve always found a way to accentuate the positive. I learned it from my Dad, the ultimate promoter and influencer.
“When there’s a will there’s a way,” he would tell me. By learning marketing, PR strategies and how to maximize ROI, he beckoned us to take advantage of every opportunity, live life – and live it up!
In How to Get Great Free Publicity from WikiHow.com, we get more than a few ideas to grab attention and get through to the media without spending a fortune.
- I love the tip if a journalist “blows you off” tell them you’re new at this and ask for help.
- Or, how about getting the right phone number for a journalist by researching Hoovers.com?
Lisa Furgison, from VerticalResponse.com shares 7 Tools to Get Free Publicity for Your Business for small business owners. I’ve been a fan of free online directories for quite some time, but Lisa sweetens the pot adding these tips:
- Use a shortened version of your bio to create a resource box at the end of articles or guest blogs. Make every word count and include a call to action; Grab Your Free Report. Download this Checklist. Contribute to my trip to Bora Bora. (Why not?)
- Sign up for a 7-day free trial to Contact A Celebrity and see for yourself how your brand or cause aligns with a potential 60,000 celebrities. See if they participate in a “gift program” where they’ll review your product. No guarantees of course, but why not try?
I’ll add my name to the hat with a free report I’ve created called the ABC’s of Free Publicity. Discover how you can mix and match PR strategies with an alphabet of tips and tricks to choose from to maximize your visibility, credibility and expert status. Download the Report Now and Promote Your Business or Brand – Even Without a PR Budget.
Take advantage of all of these Free Publicity strategies and learn to market your business or brand on a dime. Why not, Bora Bora might beckon you too!