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A Marketing Plan Requires Strategy

Hire an Experienced Marketing Consultant

Stop wasting valuable time and money on marketing that doesn’t work. A highly-effective marketing plan gives your business direction and a vision for long-term success.

I’m Robin Samora, an experienced Boston marketing and public relations consultant, award-winning blogger, author, and podcast host. I write customized marketing plans to increase sales, visibility, and credibility to bring in the business you deserve. 

A Marketing Plan Requires Strategy

Hire an Experienced Marketing Consultant

Stop wasting valuable time and money on marketing that doesn’t work. A highly-effective marketing plan gives your business direction and a vision for long-term success.

I’m Robin Samora, an experienced Boston marketing and public relations consultant, award-winning blogger, author, and podcast host. I write customized marketing plans to increase sales, visibility, and credibility to bring in the business you deserve. 

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Massachusetts Express Grants Program

Fast, Easy, Back-to-Back Grants

Express Grants are available to grow your business or nonprofit whether you’re based in Boston, Worcester, Springfield, or any other town or city in Massachusetts.

If you have W2 employees your company may be eligible for 100% reimbursement

Marketing, PR, SEO, Social media, ChatGPT and AI training & more

$15,000 is available per calendar year for companies who qualify

Top marketing consultant with a proven track record 20+ years of consulting with brands of all sizes A long-term, forward-looking approach for sustainable marketing success

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Marketing Plan

Create a customized marketing plan for the next 12-months

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DIGITAL PR

Get step-by-step guidance on how to create campaigns and pitch the media.

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WEBINARS & SPEAKING

Book Robin for a marketing, PR and small business grant training

As seen on…

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LET’S TALK ABOUT BUILDING YOUR BUSINESS

MY CLIENTS

I’ve worked with some truly amazing people from Boston and beyond.

Excellent
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Jack D.
Robin's expertise in marketing and digital PR was exactly what our business needed. Her strategic approach and fresh ideas helped refine our brand, boost engagement, and drive real results. We were impressed by their professionalism, creativity, and ability to tailor a plan that worked for us. Highly recommend Robin for anyone looking to elevate their marketing strategy!
Response from the owner:Thanks Jack! Appreciate your feedback and loved doing a deep dive on your business to accelerate sales and visibility. Keep up the great work in all locations -- and let me know if you have any questions along the way!
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Turnkey S.
Working with Robin on my PR was truly transformational. Not only did Robin help me see numerous blind spots and missed opportunities, but she also helped reinforce some of the areas I was working on. She not only made me drill down and focus on my target markets, various revenue streams, and what I could do to strengthen those. While working with her, she also helped me see how disjointed my brand was across social media platforms and where I was misstepping. Throughout the process, Robin asked the right questions and gave me very clear, concise, and doable takeaways that I could work on to move my brand forward in the short and long term.
Response from the owner:Thank you Elisa! Every time I get an email from you with yet ANOTHER press mention, I'm almost as excited as you! You've accomplished so much and have truly learned the Art of PR. Congrats too on your new book, The Style Advantage: I Say What HR Can't. Now, you'll have even bigger opportunity to help so many women -- and make a splash. Keep up the great work!
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Jodi D.
We had a fantastic experience working with Robin for our marketing plan. She is organized, offered excellent training, and helped us come up with a clear, actionable plan that made sense for our organization. I appreciated her personable approach and her expertise. We want to work with her in the future. Thanks Robin!
Response from the owner:Thank you, Jodi! I really appreciate you and your team taking our marketing training -- and collaborating on a marketing plan. We’re excited about our upcoming digital PR sessions to help you achieve even greater results. With your customized roadmap and “marketing know-how”, you’ll absolutely succeed. If you have any questions, I'm here to help. Thanks again for your kind words.
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Lisa B.
Terrific experience working with Robin on our non profit marketing review! The training provided us more than an in depth review of our current marketing. The review also included detailed responses that were incorporated in to the marketing review with recommendations. From there we were provided with a detailed marketing action plan that was broken in to manageable tasks done annually, one time, monthly, weekly, quarterly, down to daily. We can pick and choose our priorities, approach and now have a marketing plan in place. Highly recommend Robin Samora!
Response from the owner:Thanks Lisa, appreciate your feedback. It's rewarding to hear from clients who value our work! Loved helping your nonprofit get clear on your goals to increase visibility, fundraising, membership, and participation within your arts and local community. Marblehead Arts Association has so many unique spaces to rent for small and big occasions. And with your workshop offerings, there's something for every artist -- whether they're just starting out or seasoned, wanting to explore more. I'm also happy to work with nonprofits who have such a positive vibe and energy. Thank you for working with me to help bring new audiences to the MMA and sharing what you have -- and envision. Equal art opportunity for all!
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Jillian D.
We had an great experience working with Robyn on our Marketing Plan. The final product was a practical, actionable list of steps we can take right now to start seeing real results. I particularly valued Robyn’s approach—her focus on tactical tips was a refreshing change from other trainings that tend to be strategy-heavy. She truly understands that not every company has a big budget, and her insights were all centered on cost-effective, low-to-no-budget marketing ideas. Robyn's expertise and personalized approach made a huge difference, and we’re grateful for her valuable guidance.
Response from the owner:Thank you so much, Jillian, for your thoughtful review! We truly enjoy helping clients like you create a clear roadmap for business growth, boosting sales, and increasing visibility in the marketplace. Strategic marketing, PR, and building partnerships—while staying budget-friendly—are some of my favorite ways to help businesses scale. There are so many great opportunities to position yourself as an expert and show your target audience why you’re the perfect fit. I’m thrilled you could take advantage of the Express Grants program—it's still one of the best-kept secrets around!
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Ellie D.
Robin is very good at her chosen profession. She is knowledgeable about marketing and PR and generous in sharing her ideas about things to do for your company. She is very thorough and detailed in her explanations of complex concepts. We highly recommend Robin for your marketing and PR training needs.
Response from the owner:Thank you, Ellie, for your feedback! I love helping small businesses increase sales, find new customers, and of course, be more visible in a competitive marketplace. It's always rewarding to work with a dedicated team who really cares about the business and is open to new ideas to expand your reach and capitalize on what you do best. I loved working with you and Joanne through the Express Grants program and appreciate you both. Thank you again!
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Cassie K.
I can not say enough good things about the partnership experience I have had with Robin Samora over the past 10 years. Her professionalism, communication and business oriented mindset was key to many of our successes. Whatever her clients goals are - she creates a strategy to achieve such goals and works tirelessly to implement it. I have been working with Robin for 10 years, but my company has partnered with her for over 20 years! Needless to say - you are great hands with Robin and she has my 5 star recommendation!
Response from the owner:Thank you, Cassie! Not only do I appreciate your review, but also the 20+ years Comcast has been working with me. Promoting companies and products is a learned art, and I've had great mentors along the way -- including some of the best from Comcast. We've done so many different types of promotions and events, community and corporate, and back to school -- for at least two decades. Thank you for allowing me to be a part of Comcast's growth, which has helped my company grow too. I still can't believe I started as an intern there many years ago. I'm fortunate to have earned the right to be part of your company's marketing team -- and am grateful for the experience, business, and friendships I've built over the years.
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Susu W.
Robin is an experienced marketing coach. I’ve been taking her Marketing Plan course, which is part of the workforce Express Training Program. We got a ton of great ideas from her. I will definitely work with her. I will highly recommending her services.
Response from the owner:Susu, thank you! It's always a great feeling to work with valued partners and learn from each other. I'm glad your team is enjoying the Marketing Plan 901 course, and I know -- without a doubt -- you'll be using some of our marketing and PR strategies. But it's not all about me in business relationships. You've helped my company with website design (through a grant) and with SEO training (through the Express Grant program). No surprise, it's working and I'm on my third Advanced SEO training with you! Thank you for sharing your thoughts, kind words, and continued support. It means a lot to me!
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Etana S.
My husband and I had the pleasure of taking Robin’s marketing class. She is an expert in the field and we learned a lot from her. Robin created a detailed and thoughtful marketing plan for our moving company. We can’t wait to implement her recommendations. Thank you Robin!
Response from the owner:Thanks Etana and Joey for taking Marketing Plan 901 through the Express Grants program. Marketing and PR training is always rewarding and being able to help small business owners is my passion -- so it's a double win! The marketing plan we created is meant to put you at the top of your game. With your new brand and all the PR strategies we put in place, you will ROCK IT! Thanks for the kind review and working with me. I appreciate it so much.
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Katelin R.
I have had the privilege of working with Robin for the past couple of months for a Marketing Plan for both myself, and the law firm I work with. She has been so incredibly thorough, thoughtful, flexible, and enjoyable to work with throughout this process. To be honest, I am not great at marketing. I can sell myself in front of people any day of the week, but when it comes to websites, social media postings, press releases, I am totally lost. Robin came up with a comprehensive marketing plan on how to best spend my time marketing to get the most return, and how to implement the action items in the marketing plan. I would recommend Robin to ANYONE I know who is looking to take charge of their business and their business marketing!
Response from the owner:Thank you Katelin! How lucky am I to work with professionals who care about helping others and providing legal services when they need it the most. I love how you care about your work, your clients, and the communities you serve. When you talked about helping veterans and how you go the extra mile -- to thank them for their service, I was truly touched. We all learn to be better at things we aren't experts in. I have 1000% confidence you will ace marketing and PR online, because you are a natural -- and the most effective marketing happens when you are natural. And that's you. Keep winning those clients, doing the best job to serve them, and helping the charities you belong to. Any client that hires you, will have the best real estate attorney on their side. Thank you to for making my work rewarding. It means so much to me.
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Joe A.
Working with Robin is a great pleasure, she is wonderful at what she does. Highly recommended.
Response from the owner:Thanks, Joe. Appreciate the thumbs up! Glad that we've had a chance to work together to build connections and business. -- Robin
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Annie S.
We have worked with Robin on a variety of branding and marketing projects over the years (repeat clients!) and appreciate her expertise and energy. She asks the right questions and if they are tough, she makes us answer them to help get to the core of our marketing goals. She's diligent about research and, even when we don't have an active project with her, she'll often forward us useful news articles or resources as she keeps her eyes trained on the latest trends and tools. Huge plus in our book is Robin's overall positive vibe and sense of humor. Thanks for your ongoing help Robin!
Response from the owner:Thank you Annie! I love working with clients who dig deep, do the work, ask questions -- and then ask more. Over the years, it's been these clients -- the ones who keep coming back and are focused -- who excel. And KLA Associates is certainly one of them. Thank you for the positive feedback.. Much appreciated!
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Tiiu A.
I am pleased to provide this testimonial for Robin Samora and her outstanding marketing consulting services at One 8 Solutions. Working with Robin has been nothing short of exceptional.

Robin's deep understanding of marketing strategies and her creative insights and innovative approaches have propelled our business forward. Her dedication to understanding our unique needs and goals sets her apart in the industry.

Throughout our collaboration, Robin has consistently demonstrated professionalism, integrity, and a genuine commitment to our success. Her ability to identify opportunities and develop targeted marketing campaigns has been instrumental in driving measurable results for our organization.

Moreover, Robin's excellent communication skills and proactive approach make her a true pleasure to work with. She listens attentively, provides valuable feedback, and always goes above and beyond to ensure our objectives are met.

I highly recommend Robin Samora to any business seeking expert marketing consulting services. With Robin at the helm, you can trust that your marketing efforts will be in capable hands, yielding tangible results and fostering long-term success.
Response from the owner:Thanks for the glowing review, Tiiu. I'm almost blushing! Love to help small business owners exceed their goals, drive sales, and outperform expectations. Why not? I also love to dig deep on what your brand is all about and core values. You're up to some great things at One 8 Solutions, and I'm happy to be a small part of that journey. And as I'll tell any business owner, entrepreneur, or professional -- networking works! That's how you meet amazing people and ideal clients -- like you and Jonathan Bello. Appreciate your kindness.
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Sarah M.
Robin is fabulous. Witty, smart, and efficient. She takes the time to be very thorough in her research about your company and industry. Very professional and fast working. Keeps you on your toes! Well connected and giving as well.

Robin gave us PR direction that guided Lucille’s Wine shop to increase our online presence significantly. She’s experienced, makes you think differently about yourself, and is fun to work with. We got incredible marketing and PR training and 100% reimbursement.. What’s not to love? Thank you Robin for alerting us to this opportunity with the Express Grants program. I highly recommend it! I would absolutely work with her again.
Response from the owner:Thank you, Sarah! You’re a joy to work with and a poster child for success! Happy you’re rocking it with such a satisfying business, doing what you love. Keep your positive energy flowing and your momentum growing!
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Marianne M.
I am delighted to share my exceptional experience working with Robin Samora and the tremendous impact she had on our team at The Caleb Group. Robin played a pivotal role in helping us develop a sophisticated and flexible marketing plan that could be executed in manageable steps in house. Our team, consisting of individuals with varying levels of experience, benefited greatly from Robin's respect, encouragement, and effective teaching. She ensured that each team member’s input was valued.
Robin's ability to listen attentively and translate diverse concepts into practical solutions was truly commendable. She fostered an inclusive environment that allowed everyone to contribute meaningfully. The result was a tool tailored to our organization's needs that supports our mission.
What sets Robin apart is not just her expertise but also her role as a motivator and cheerleader. Her contagious vision for positive possibilities served as a driving force for our team. The implementation of just a small segment of our comprehensive plan led to a remarkable 50% increase in donations.
In summary, Robin Samora's guidance was instrumental in articulating then elevating our marketing strategy, and her impact went beyond the technical aspects. Her motivational leadership style and visionary mindset have left a lasting impression on our team, contributing to tangible and significant results. I wholeheartedly recommend Robin for her expertise, enthusiasm, and ability to inspire positive change.
Response from the owner:Marianne, Thanks for your wonderful review! It’s fantastic to hear that the marketing plan we developed for The Caleb Group was helpful. We put a lot of thought and energy into it, and knowing it was well-received means a lot to us. Your positive feedback is incredibly motivating, and we’re excited about continuing to deliver high-quality work for our clients. We’re also grateful for your referrals. Thank you again for your kindness.
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Laura C.
Robin is one of those amazing individuals who leaves a positive mark and truly makes a difference wherever she goes. Her willingness to help others is simply unmatched.

Beyond her role as a marketing genius with boundless creativity, Robin is exceptionally empathetic and understanding. Her expertise in small business marketing is unparalleled, providing advice that is incredibly tailored and practical. Something you wouldn't typically find in a standard course!
Response from the owner:Thank you, Laura. This means so much to me! Your business is on fire and I couldn't be happier for you. You've got the smarts, willpower, social media skills and most importantly, you care about every single one of your clients -- and it shows from the moment you work with them. Most of my small businesses are from the United States, but I'm happy to help entrepreneurs anywhere in the world. Especially ones like you! Gracias por todo!
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James D.
Robin presented the confusing world of Social Media and Digital Marketing (confusing to me, anyway!) in a way I could grasp the concepts and tools for immediate implementation and results! Knowing I only leveraged 1% of her knowledge and skills, I see us continuing to work together well into the future. Thank you, Robin!!!!
Response from the owner:Thanks Jim! In the ever changing world of social media it’s easy to be confused! Glad that the social media marketing training was helpful and gave you perspective on how to grow your brand and business online. You don’t have to be on every social channel. Best to pick a couple and work them well! Thank you for your review!
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Andrew W.
We've been working on our own to develop a social media presence and to spread our reach. We get lots of great referrals, but not much comes in as a cold call. We took Robin's class to understand the next steps, and how to up our game. Her clear format, simple steps, and creative enthusiasm were just the boost we needed to really operationalize a marketing plan. Her step-by-step plan is a great roadmap to making sure we get connected with new clients. We enjoyed every meeting and recommend Robin and her team heartily.
Response from the owner:Thank you, Andrew! It was such a pleasure to work with your team to develop a marketing plan and raise the bar to meet growing demand for your energy smart/carbon smart design services. You've got an outstanding reputation already in the sustainable design space-- so it only makes sense to up your game and help more people design their dream homes. Glad we could help give you marketing and PR direction, support, and ideas to meet your goals. I can't wait to see what 2024 looks like for Graphite Studios!
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Anne G.
We found marketing to be a daunting task, but Robin has been very helpful in charting the steps we have to take and has made us all comfortable with the process. We would recommend her to any small business in need of marketing assistance.
Response from the owner:Thank you, Anne! Love to make marketing easier; it doesn’t need to be an impossible task. Every business owner is time crunched, so it’s best to have a plan, and work the plan to get results! I appreciate your kind words.
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Ken C.
Robin was great to work with. She produced the most comprehensive marketing plan we have ever had and it is very easy to execute.
Response from the owner:Thanks Ken for your feedback! It's always rewarding to know that our marketing plans aren't just comprehensive but easy to execute. We take great pride in our work helping clients meet their goals, both personally and professionally. Clarity is always key!
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Leanne R.
Robin is a small business marketing expert, and creative beyond measure. We learned so much from her marketing course and at the same time developed valuable resources to help standardize our language, create consistent messaging across channels, and build marketing goals. Her insights were ultra customized and went far beyond the value of the course. I would highly recommend Robin and her marketing course to any small business wanting to grow their marketing function in a smart and prioritized way. We walked away not only with the knowledge we gained through the training but also a clear and easy-to-follow action plan for the next 2+ years.
Response from the owner:Thank you, Leanne! It's always rewarding to work with a dedicated team who are committed to getting results and learning new marketing and PR strategies. I appreciate your feedback and look forward to reading and hearing about your continued success! Thank you again for your support!
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Lindsay H.
Robin's Marketing course, and working with her one on one has been transformative for my business, and we're at the tip of the iceberg! She is a wealth of knowledge and ideas! Working with her has been very inspiring for our team and have a treasure trove of ideas from which to launch new marketing initiatives for the next 18 months and beyond! We have learned so much about how to take ideas and work them into actionable steps, as well as how to improve our competitive advantage in today's saturated world. We have a clear vision of how to stand out and have already seen the improvements - and our clients and industry peers are noticing that our message stands apart! Thank you Robin, for helping us communicate what and why we do what we do and HOW it stands apart from the rest.
Response from the owner:Thank you, Lindsay for your review. You have such a strong mission to help women build their confidence by capturing their essence -- in ways they can't even imagine. I understand why they're speechless when they see their photos and final art! I feel honored to teach you and your team what I've learned over the last 20 years to help you grow your business and meet your goals. You have already done such excellent work with your brand, online marketing, promotional campaigns, and visibility. I look forward to continued PR training with your team. Thank you again for working with me. It's so satisfying to see you uplevel your business in a big way.
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Meaghan H.
Robin has helped me tremendously in building out my marketing strategy. She is reliable and easily reachable anytime I have questions. I would definitely recommend her services if you are looking for marketing or PR assistance.
Response from the owner:Thanks Meaghan for your vote of confidence! We love helping you build your practice and letting people know how amazing and caring you are! It's such a pleasure to work with health care providers who want to make a positive change in the world -- especially for busy women, moms, and teens. Thank you again for your kind words.
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Jeff M.
Boston University was lucky enough to have Robin (a proud alumna!) offer her presentation "How to Write a Marketing Plan (for Entrepreneurs) for our alumni and students, and it was a tremendous success! Robins advice was straightforward and clear, with a specific list of easy-to-follow action items. Her presentation style is great - relaxed and casual but well-prepared and specific on details. I would highly recommend Robin to anyone looking for a marketing & PR pro or someone who can speak on the subject. Thanks Robin!
Response from the owner:Thank you Jeff! What a full circle! Special thanks to Boston University, College of Communication, for lighting a fire under me to help entrepreneurs, consultants, and experts grow their business and promote their brand. I love my work and sharing strategies for others to excel in business and personally, too. I’m honored to have presented and thank you for your kindness. BU has a special place in my heart. Happy to pay it forward.
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Jonathan D.
It is an uplifting and reassuring experience to work with Robin! She helps me focus, asks the questions I need to be asked, and she really LISTENS. A lot of times I feel like consulting isn't helpful when they first haven't listend to me, but Robin is such a great listener and I feel seen and heard. Her feedback is better because of this, because she truly listens to understand her client. I love her very concrete next-step advice, and her enouraging persona! Thank you Robin - I look forward to our next session! - Megan and Jonathan
Response from the owner:Thank you Megan and Jonathan for your kind words! It's important to listen, to not just what you say, but how you feel. That makes all the difference in the world! I love how you put so much care into your Karibe products and brand. Your kombucha, organic blends, and anti-inflammatory goodies are so healthy and good for you, that buying them is a no-brainer. Thank you again for your thoughtful review. Happy to help at any time!
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Holly K.
I have been working with Robin for the last 3 months.  She prepared a comprehensive marketing plan for my business.  In every call I have with Robin, I am blown away by her knowledge and come away with a big to-do list.  She is pushing me beyond my comfort zone, but we all need that to grow our business.  Robin has connected me with people that can help me move towards my goals.  She is very well connected.  I highly recommend working with Robin.
Response from the owner:Thanks Holly for your vote of confidence and review! I love helping experts get more visibility and business. Every entrepreneur deserves that! I also love how you’re repurposing your content and maximizing it for profit. Done once, use many ways and times. Going beyond the comfort zone isn’t always easy, but you’ve proven that it works. Congratulations!
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Nancy M.
If you’re ready to rock your marketing efforts and break through to the next level for your business, look no further. Robin is smart, knowledgeable, connected and passionate about what she does, which is provide expert PR and marketing advice.

I worked with Robin to pull together a comprehensive, manageable and winning marketing plan to grow my business and my only regret is not engaging with Robin sooner.

Her ideas are spot on, creative and push the limit just enough to make me step out of my comfort zone to achieve more. More clients, more revenue and a more targeted and strategic approach to growing my business.

Robin is a straight-shooter and excellent listener who balances strategy and tactics to drive results.

Do not hesitate to contact Robin. You’ll be glad you did.
Response from the owner:Thank you Nancy for the awesome review! The folks at Google were fixing my account during these Covidian times, otherwise I would have responded 12 weeks sooner! You have such amazing talent and it's so rewarding for me to be working with experts like you, who'll change the world, one woman at a time. Men, don't be frightened by this -- you actually might learn a ton from this confidence, influence and persuasion expert to get a better job and position yourself in the best light to get that promotion (you really want) and kick some butt -- Nancy's specialty. I expect 2021 will rock for you, Nancy. Keep up the amazing work and thank you again for your kind words. They mean alot to me!
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Naomi Malabre, Realtor, ABR, S.
I’ve had the pleasure of working with Robin in creating a marketing plan for my business. I love the idea and the presentation, and enjoyed learning new ways to contribute to its growth. I have known Robin since the beginning of my Real Estate journey, and I thank you for your time and expertise.
Great experience!
Response from the owner:Thank you Naomi! You too have had quite the journey, from just starting out to being a top producer every year. Congrats! I love how you get your team involved in your marketing and doing everything that needs to be done in a systematic approach. It makes all the differencein the world to promote your brand, and stay connected to your prospects, buyers and advocates. It's been my pleasure to see your business grow and see you succeed both personally and professionally. That's wmy heartfelt wish for all my clients. I also appreciate you coming back twice to work with me. Your commitment and attention to detail does not go unnoticed. I know you'll surpass your goals, in a big way next year! I I
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Carolyn W.
I've had the delight of working with Robin it better position and grow my business, Senior Steps, Inc., geriatric care management. I do care management well, yet found myself in the business world. Yikes! Overwhelmed but excited, Robin has been able to help me identify and articulate the unique aspects of my practice and then parlay that into an action strategy that can share my service in a knowable, desirable way! Working with Robin is like asking for a personal trainer and getting worked over to transform into an olympian! I have a long way to go, but Robin has adjusted my focus, identified short, medium and long-term goals and has inspired me to go for it!
Response from the owner:Carolyn, thanks for your feedback and reviews! Love the parallel to a personal trainer -- marketing can be a transformation! I'm excited that we're working together to build your business and help more families feel safe in these challenging times. No matter what's going on, we need marketing to stay in front of our target audiences and stay top of mind. You have all the strategies in place now to make a major difference in the senior care space. I look forward to our coaching program and working with you and Stephen. Again, thank you for your kind words. It means a lot to me.
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Lisa S.
. I want to highly recommend Robin Samora for your marketing needs. Whether it be doing a deep dive and coming up with a detailed marketing plan or a sensational public relations campaign, Robin always gets high scores. She is a professional. In fact, I think that Robin is one of the brightest marketing people that I know. I encourage you to sign up for her Marketing Trends & Insights and get more tips then you can possibly imagine. She always under promises and over delivers. It is just part of Robin’s DNA. She is always there to answer a quick question. She is an expert in her field and I am glad to have gotten to know this remarkable woman.
Response from the owner:Lisa, thanks for your warm and kind review. Since Google My Business was on a brief hiatus for a while, I'm just seeing this review now. Thank you! I can't help but share marketing insight, because i just love marketing, and I'm an avid reader and learner. Thank you for being part of my Robin's Rainmaker blog community, and responding to my articles. It's always great to get feedback from people who want to grow their business and expand their reach. Your comments and thoughts are appreciated.
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Barry F.
I’ve worked with Robin twice, once to launch my brand identity and a second time to create specific, actionable marketing strategy. Both times, she guided me through the process and delivered expert advice. I appreciate her willingness to be flexible and resourceful, helping me meet important business goals. Together we worked on these projects over several months and Robin was always available to me to review ideas and provide good feedback. Thank you, Robbin!
Response from the owner:Thanks Barry for your feedback! It's always great to work with clients not just once, but twice. I appreciate you sharing resources to create a specific action plan to meet your time goals -- and it's always wonderful to receive referrals. Thank you. As always, please call me if you have any marketing or PR questions. I'm here to help. Best of luck!
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Diversified Sales S.
If you need help with your marketing plan you have to reach out to Robin Samora! I have known Robin for over six years. I have seen her speak at several events over the years and all who attended including myself, leave excited to work on their marketing plan. Robin has also joined us on panel events and workshops we have hosted. She is always a big hit! Participants at our events that she has been a part of have always left with actionable advice and information to begin their marketing plan.
Response from the owner:Thanks Susan and Tom for your kind words. I appreciate the opportunity to be part of your marketing panels and workshops to help entrepreneurs grow their business and brand. Thanks also for posting my marketing and PR content on the Smarketing Institute website. My goal is to always give actionable advice that's easy to understand. I'm happy to have a complimentary Zoom session with any of your readers or talk more in depth about their marketing strategy. We both know, you don't need to spend a million dollars -- you just need direction, a solid marketing plan, and swift implementation. Oh -- and accountability to get results! Thanks again for your review.
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Brigitte F.
Being new to consulting, I had a thousand questions I needed answered: How do I get clients? How should I promote my business? What are the best tools to use? And 997 more. Robin got me started by providing sound, expert advice on how to best showcase my consulting business through an engaging, SEO-optimized website. She brought focus and clarity to my business model and provided invaluable insight into the palette of affordable (and free) tools available to grow my business. Robin is the ultimate marketing professional and has a wonderful personality, which makes it very easy to work with her. Thanks a bunch, Robin!
Response from the owner:Briggitte, awesome that you found our consultation so helpful! I'm a big believer that if you build a strong marketing foundation and know where to focus, you won't spin your wheels doing non-productive work. Plus, knowing and implementing the right marketing strategies in place -- on a consistent basis, you'll meet your goals. I wish you the best of luck in your new consulting practice, and will send clients your way when they're looking for 'award-winning' corporate communications strategy.. Again, thank you for your kind words.
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Mary H.
I’ve worked with Robin for over 20 years and she never ceases to amaze me. She is incredibly creative with outstanding business insights. She’s one in a million and an asset to any project.
Response from the owner:Thanks, Mary! Appreciate your review. Oh, the projects we've worked on for those 20 years! National events, ad sales campaigns, added value promotions, marketing plans -- and brainstorming sessions that push the limits and break the norm. Equally, I am amazed at your big vision picture and absolute resolve to attain your goals. I am here to help you for your next project and to take it to the level, wherever you want it to go. Thank you again for your kindness.
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Kavita Gunda B.
Robin is such an inspiration. She is full of energy, provides valuable insights and practical tips that you can instantly put to use in your own business.
Response from the owner:Thanks Kavita, appreciate your writing! Thanks again for coming to my #WEBOSWeek workshop about promoting your business. I loved working the City of Boston, SCORE and Boston Women Connect to support women entrepreneurs and help them grow their business. That gives 'me' inspiration! Best of luck with your free press journey -- take the time to pitch and practice -- and it will definitely work!
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Terri B.
Robin has presented webinars for the Small Business Center at Central Carolina Community College and she is an exceptional speaker. She is very skilled at presenting information in a clear and effective manner online and Robin has consistently received excellent ratings from our attendees. I will definitely be inviting Robin back to speak to our small business owners.
Response from the owner:Thanks Terri for your feedback! Always a pleasure to share the latest marketing trends and strategies with the Small Business Center at Central Carolina Community College. If I can't be there in person, webinars are the next best format. I look forward to my next presentation on 'Guerrilla Marketing' in the Spring of 2020. As you probably know, talking about PR and marketing with an unconventional twist and zero-ad spend is one of my favorite subjects. Thank you again for choosing me as a subject matter expert. It means a lot to me!
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Courtney M.
If you are ever looking to learn how to make your business stand out, Robin is the one to call. I've worked with her on a variety of projects from Marketing and PR to social media plans and she truly is passionate about helping her clients succeed. Her experience and expertise with her outgoing personality takes out the scary part of trying to put a plan together. Her methods resonate no matter what your level of business knowledge is.
Response from the owner:Courtney, thanks for your feedback. I love helping professionals and business owners get noticed in a crowded marketplace. After all, why should they blend in when they have an option to stand out! I'm grateful that my experience with the 'big boys' has taught me how to tweak those same strategies for small business owners -- without a million dollar budget. The challenges of a zero-ad spend campaign and the fun of getting tons of free publicity has always been a passion of mine. Thank you again for taking the time to share your thoughts. Much appreciated!
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Jenny B.
Robin and I have been working with one another for a decade. Her energy is contagious. She is a wealth of knowledge and truly wants everyone to succeed.
Response from the owner:Thanks Jenny for your review and positive comments. It's important to me that everyone succeed, in the way that's meaningful to them. Success looks and feels differently to every person. That's why it's key to listen, ask questions, and have clarity to design a plan of action to meet specific goals. Thanks for sharing your feedback and look forward to working with you again this year.
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Stefania Di B.
The first time I met Robin was at a Venture Café, a place where like-minded innovators meet and connect. Robin was giving a marketing seminar about how to advertise and get free publicity. The information was extremely useful to me but what really engaged me was her bright and energetic delivery while she was onstage. She spoke with clarity about useful guidelines to get your name out at no cost. Afterwards, I approached her and asked if she would be interested in working with my own startup, Physis Investment. Back then, at Physis, we were making progress in a lot of areas but still lacked a lot of needed expertise in marketing. We didn’t know how to create a press kit, needed a stronger sense of storytelling, had attempted to draft a marketing plan, and had just started trying to connect with newspapers. Robin has since helped us with all of that, taking us to the next level and setting us up for future success.

Through all her hard work and guidance, she has been not just an advisor but a mentor for me and our entire team at Physis. Her outstanding knowledge of P.R. & Marketing world makes her an essential resource. She really understood the needs of the company and moreover our unique skill set and helped us to get the best out of ourselves. I’d strongly recommend Robin and her expertise to anyone, I can’t wait to work together again!
Response from the owner:Stefania, thank you for your feedback! I love working with entrepreneurs who are passionate about their businesses. You and your team are on the right track with Physis Investment. Sustainable investing is not only key to financial success, but to making a difference in the world. Your customized impact reports for every investor -- no matter how large or small -- is just part of what differentiates your company from others -- plus your focus on transparency, in everything you do. What makes my work so rewarding is helping companies, like yours, get to the next level. I can't wait to hear more about your platform's success and seeing you gain international recognition as a financial sustainability expert.
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Stephen S.
Robin was amazing to work with. She really provided hands on support to me and my team while we developed our Public Relations plan and our Press Kit. Robin helped us design a strategy to engage with journalists and to find clients on social media. This strategy is already providing us with measurable results. In our outreach, Robin reviewed and improved on our digital press kit to improve our storytelling abilities and better sell our product. I am very happy with the investment made in working with Robin. She really is very helpful and very knowledgeable. I would recommend contacting her today.
Response from the owner:Stephen, thanks for your vote of confidence! I love to help startups and seasoned companies with their PR and media strategy so they can get more attention and visibility. You've got a great idea and program, and I know that you'll be successful. There's so much interest and value in your line of work -- it's sure to be a hit. Keep tweaking your material, adding blogs, refining your pitch. You'll see that what once seemed like a chore, is now enjoyable, especially when you get published. Free publicity opportunities are everywhere. Now you have the foundation to grab their attention. Best of luck in your launch!
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Riverwalk B.
I am the co owner of a yoga studio and have recently used Robin to create a marketing plan for us. Her presentation is very detailed and gives us great, specific steps to take to increase our business. She has also included areas that we should consider to grow our presence in the community . We appreciate that she is always available to answer questions . We have created a great team together. I appreciate her sincere interest in helping us to grow both personally and professionally.
Barbara Maffeo
Response from the owner:Thanks Barbara! I appreciate your review and love to see that you're taking action with the marketing plan, especially to grow your presence in the community. I'm committed to helping you succeed and know that you will. It makes such a difference to work with small business owners who are willing to follow a plan, to see results. I'll be following up shortly and reviewing material you send my way. Thank you again for your kind words. It means a lot to me.
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Elizabeth S.
What can I say about Robin? She is the energizer bunny, times two. Energetic, enthusiastic and fun. But don't be fooled. She's about getting it done. The information, research and resources I received was thorough, and well-considered. Great diagnostics of, and action plan for my business. Generous with her time, and expertise. Good to know she's in my corner.
Response from the owner:Thanks Liz. You have it all, experience, drive, and talent. I can't wait to see your executive presence coaching business soar -- and more work come flying in for your voice over projects. Both businesses and individual clients will love you because you teach everyone how to be their best self in front of a room, on stage, on video, or wherever they're presenting a message or influencing a crowd. And we didn't even mention your podcasting expertise. Thanks again for the positive feedback. You rock!
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John B.
There are not enough superlatives to describe the energy, professionalism, and dedication to excellence that defines Robin Samora.

In our very first Meeting, I left feeling as if I was floating on air--because I knew that my Business, it's growth and direction would be transformed.

In our next consultation, Robin offered a few tips on how I could maximize the success of an upcoming Showcase.

Because of her counsel, we nailed it! My Team and I exceeded our expectations in profit from the Showcase and REALLY got the word out--which lead to future relationships.

Her nickname says it all. PR Expert Rockin' Robin' gets results!
Response from the owner:Bonaparte, thank you for the super review. There's no greater joy than being helpful so you can NAIL IT! You are an incredible performer and your entertainment agency does it all. You're a class act! What I love is that you follow the free publicity strategies we discussed, plus, you're an A+ referral marketer, way better than the 'Average Bear'. You connect like crazy, make friends in all places, and everyone remembers you. And why wouldn't they? You make magic wherever you go. That my friend, is branding.
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Kerilynn V.
Robin is an absolute delight to work with and a wealth of knowledge. In 30 minutes of talking to her about my business and my current strategy, she had helped guide down the path of what I need to be working on, what I need to do next and where to tap those resources. In 30 minutes she had completely transformed the direction of my business and allowed me to focus in the areas that will create the biggest impact. If you are trying to figure out how to truly grow your business, Robin will help you get to where you want to take it.
Response from the owner:Kerilynn, thanks for sharing feedback from our session. When there's talent, there's talent. And you've got it as a men's stylist! I see so much opportunity for you doing what you love with men's fashion. CEOs, entrepreneurs, sports players, lawyers, guys who want to rock their image and feel their best -- heck even politicians can benefit from you styling them with the latest custom fit fashions. Rev up your brand as a J.Hilburn image consultant where it counts. And always remember this; Desire + Inspired Action = Results. Go you! I'm here if you have a question. Happy to help.
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John O.
I attended one of Robbins workshops, perfectly presented and a ton of insider tips. Robin is a dynamic presenter fun to watch and a wealth of information. Eagerly looking forward to our next interaction. thanks Robin!
Response from the owner:Thank you John! You've got a cool business, as a personal chef for seniors -- homemade dinners, cooked healthy and yummy, and you even clean up! I love how you do dinner parties too! You're doing great work for seniors who want a nutritious meal, and might not want to cook or aren't masters in the kitchen. I hope your clients value you as their personal chef! Keep up the awesome work!
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Steve M.
Robin Samora delivers smart, fun and engaging presentations on small business marketing, and focuses on free PR and promotion strategies to grow your business. She makes you think, makes you laugh, and makes you realize that there are plenty of opportunities to connect with customers, get noticed by the media, and increase sales. Whether you’re working on your own media, or pitching industry media, she has the know-how and experience to help you succeed. She was a huge help to me in structuring a new service offering! Go Rockin’ Robin!
Response from the owner:Thanks Steve. Appreciate the feedback, especially from someone as smart and savvy as you. Love your speakers agency and what you do -- helping speakers fine tune their pitches and find the perfect gig. As we both know, speaking is a great way to build a brand, gain expert status, and fill the sales funnel. Plus, others get a chance to see the real 'us', not just a talking head, and that makes all the difference in the world. Glad to help you any way I can, and best of luck with your speakers agency whether clients choose DIY or Done for You -- both services are awesome. After all, they're working 1-2-1 with you!
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Elizabeth F.
I've gotten tremendous value out of my work with Robin. She was an outstanding partner in my work to build an online presence and voice - from designing a strategy to execution, Robin was there, held me accountable, and opened up my eyes to simple things I could be doing to easily increase my visibility and brand awareness online. Plus, she's lovely - Robin is warm, personable, and is invested in your success.
Response from the owner:Thanks Elizabeth. It was rewarding to see you create an online persona and brand personality that matched your work as a subject matter expert and keynote speaker. You have what it takes, on every level, to not only change corporate culture, but humanize leaders. Thank you for giving me the opportunity to help define your voice and presence more clearly.
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Kim A.
Robin is a whirlwind...her presentations are dynamic and thought provoking! Her enthusiasm is contagious! On a scale of 1 to 10, she is a 20!
Response from the owner:Thanks, Kim. Appreciate your feedback. When you can grow your business and save money on marketing, it's a win-win! Glad that I was able to give you some helpful hints on outreach and event marketing. As I tell all of my clients, don't be afraid of shaking things up now and then. You'll see who's paying attention!
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Jordan B.
Robin's marketing guidance was smart and relevant and her coaching style is full of energy! Just what I needed for my business
Response from the owner:Hey Jordan, Thanks for the review. Positive energy fuels any business endeavor and I'm glad that it helped motivate you! Thank you for the opportunity to speak with your team about social branding and offer insight on digital marketing trends. I also loved sharing my version of easy to implement publicity strategies. Online branding isn't just an option anymore, it's a must have, and your firm is top of mind
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Brianne H.
From the moment I first spoke with Robin I knew that she would be a breeze to work with. Not only is she an outstanding marketer, PR consultant, and public speaker she is charismatic and down to earth! I highly recommend her if you are looking to grow your business 🙂
Response from the owner:Thanks Brianne. Appreciate your review! I'm glad that you're eager to learn what it takes to be a better marketer. It can only help your personal and professional brand as you build your career. I love that you understand the end goal; greater visibility, credibility and a solid reputation online. Now, it's putting all of the pieces together in a way that works for you and your brand. In an ever changing world, we are all experts in training! Go for it with gusto!
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