A Marketing Plan Requires Strategy

Hire an Experienced Marketing Consultant

Stop wasting valuable time and money on marketing that doesn’t work. A highly-effective marketing plan gives your business direction and a vision for long-term success.

I’m Robin Samora, an experienced Boston marketing and public relations consultant, award-winning blogger, author, and podcast host. I write customized marketing plans to increase sales, visibility, and credibility to bring in the business you deserve. 

A Marketing Plan Requires Strategy

Hire an Experienced Marketing Consultant

Stop wasting valuable time and money on marketing that doesn’t work. A highly-effective marketing plan gives your business direction and a vision for long-term success.

I’m Robin Samora, an experienced Boston marketing and public relations consultant, award-winning blogger, author, and podcast host. I write customized marketing plans to increase sales, visibility, and credibility to bring in the business you deserve. 

FREE DOWNLOAD:
7 Killer Marketing Strategies to Win in the New Normal

Massachusetts Express Grants Program

Fast, Easy, Back-to-Back Grants

Express Grants are available to grow your business, whether you’re based in Boston, Worcester, Springfield, or any other town or city in Massachusetts.

If you have W2 employees your company may be eligible for 100% reimbursement

Marketing, PR, social media, video training & more

$20,000 is available per calendar year for companies who qualify

Top marketing consultant with a proven track record 20+ years of consulting with brands of all sizes A long-term, forward-looking approach for sustainable marketing success

Marketing Plan

Create a customized marketing plan for the next 12-months

PR CALENDAR

Map out your PR and publicity strategy to build your business

WEBINARS & SPEAKING

Book Robin for a marketing, PR and small business grant training

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MY CLIENTS

I’ve worked with some truly amazing people from Boston and beyond.

Robin was great to work with. She produced the most comprehensive marketing plan we have ever had and it is very easy to execute.
Ken C.
Ken C.
Robin is a small business marketing expert, and creative beyond measure. We learned so much from her marketing course and at the same time developed valuable resources to help standardize our language, create consistent messaging across channels, and build marketing goals. Her insights were ultra customized and went far beyond the value of the course. I would highly recommend Robin and her marketing course to any small business wanting to grow their marketing function in a smart and prioritized way. We walked away not only with the knowledge we gained through the training but also a clear and easy-to-follow action plan for the next 2+ years.
Leanne R.
Leanne R.
Robin's Marketing course, and working with her one on one has been transformative for my business, and we're at the tip of the iceberg! She is a wealth of knowledge and ideas! Working with her has been very inspiring for our team and have a treasure trove of ideas from which to launch new marketing initiatives for the next 18 months and beyond! We have learned so much about how to take ideas and work them into actionable steps, as well as how to improve our competitive advantage in today's saturated world. We have a clear vision of how to stand out and have already seen the improvements - and our clients and industry peers are noticing that our message stands apart! Thank you Robin, for helping us communicate what and why we do what we do and HOW it stands apart from the rest.
Lindsay H.
Lindsay H.
Robin has helped me tremendously in building out my marketing strategy. She is reliable and easily reachable anytime I have questions. I would definitely recommend her services if you are looking for marketing or PR assistance.
Meaghan H.
Meaghan H.
Boston University was lucky enough to have Robin (a proud alumna!) offer her presentation "How to Write a Marketing Plan (for Entrepreneurs) for our alumni and students, and it was a tremendous success! Robins advice was straightforward and clear, with a specific list of easy-to-follow action items. Her presentation style is great - relaxed and casual but well-prepared and specific on details. I would highly recommend Robin to anyone looking for a marketing & PR pro or someone who can speak on the subject. Thanks Robin!
Jeff M.
Jeff M.
Robin gave a FREE webinar to SCORE Boston clients. They loved it! As small business owners, Robin was able to provide them with information on 7 Ways to Stretch Your Marketing Budget. Our clients loved the information she provided and SCORE Massachusetts appreciates her giving of her time to help small business entrepreneurs.
Teresa L.
Teresa L.
It is an uplifting and reassuring experience to work with Robin! She helps me focus, asks the questions I need to be asked, and she really LISTENS. A lot of times I feel like consulting isn't helpful when they first haven't listend to me, but Robin is such a great listener and I feel seen and heard. Her feedback is better because of this, because she truly listens to understand her client. I love her very concrete next-step advice, and her enouraging persona! Thank you Robin - I look forward to our next session! - Megan and Jonathan
Jonathan D.
Jonathan D.
I have been working with Robin for the last 3 months.  She prepared a comprehensive marketing plan for my business.  In every call I have with Robin, I am blown away by her knowledge and come away with a big to-do list.  She is pushing me beyond my comfort zone, but we all need that to grow our business.  Robin has connected me with people that can help me move towards my goals.  She is very well connected.  I highly recommend working with Robin.
Holly K.
Holly K.
If you’re ready to rock your marketing efforts and break through to the next level for your business, look no further. Robin is smart, knowledgeable, connected and passionate about what she does, which is provide expert PR and marketing advice.I worked with Robin to pull together a comprehensive, manageable and winning marketing plan to grow my business and my only regret is not engaging with Robin sooner.Her ideas are spot on, creative and push the limit just enough to make me step out of my comfort zone to achieve more. More clients, more revenue and a more targeted and strategic approach to growing my business.Robin is a straight-shooter and excellent listener who balances strategy and tactics to drive results.Do not hesitate to contact Robin. You’ll be glad you did.
Nancy M.
Nancy M.
I’ve had the pleasure of working with Robin in creating a marketing plan for my business. I love the idea and the presentation, and enjoyed learning new ways to contribute to its growth. I have known Robin since the beginning of my Real Estate journey, and I thank you for your time and expertise.Great experience!
Naomi Malabre, Realtor, ABR, S.
Naomi Malabre, Realtor, ABR, S.
I've had the delight of working with Robin it better position and grow my business, Senior Steps, Inc., geriatric care management. I do care management well, yet found myself in the business world. Yikes! Overwhelmed but excited, Robin has been able to help me identify and articulate the unique aspects of my practice and then parlay that into an action strategy that can share my service in a knowable, desirable way! Working with Robin is like asking for a personal trainer and getting worked over to transform into an olympian! I have a long way to go, but Robin has adjusted my focus, identified short, medium and long-term goals and has inspired me to go for it!
Carolyn W.
Carolyn W.
. I want to highly recommend Robin Samora for your marketing needs. Whether it be doing a deep dive and coming up with a detailed marketing plan or a sensational public relations campaign, Robin always gets high scores. She is a professional. In fact, I think that Robin is one of the brightest marketing people that I know. I encourage you to sign up for her Marketing Trends & Insights and get more tips then you can possibly imagine. She always under promises and over delivers. It is just part of Robin’s DNA. She is always there to answer a quick question. She is an expert in her field and I am glad to have gotten to know this remarkable woman.
Lisa S.
Lisa S.
I’ve worked with Robin twice, once to launch my brand identity and a second time to create specific, actionable marketing strategy. Both times, she guided me through the process and delivered expert advice. I appreciate her willingness to be flexible and resourceful, helping me meet important business goals. Together we worked on these projects over several months and Robin was always available to me to review ideas and provide good feedback. Thank you, Robbin!
Barry F.
Barry F.
If you need help with your marketing plan you have to reach out to Robin Samora! I have known Robin for over six years. I have seen her speak at several events over the years and all who attended including myself, leave excited to work on their marketing plan. Robin has also joined us on panel events and workshops we have hosted. She is always a big hit! Participants at our events that she has been a part of have always left with actionable advice and information to begin their marketing plan.
Diversified Sales S.
Diversified Sales S.
Being new to consulting, I had a thousand questions I needed answered: How do I get clients? How should I promote my business? What are the best tools to use? And 997 more. Robin got me started by providing sound, expert advice on how to best showcase my consulting business through an engaging, SEO-optimized website. She brought focus and clarity to my business model and provided invaluable insight into the palette of affordable (and free) tools available to grow my business. Robin is the ultimate marketing professional and has a wonderful personality, which makes it very easy to work with her. Thanks a bunch, Robin!
Brigitte F.
Brigitte F.
I’ve worked with Robin for over 20 years and she never ceases to amaze me. She is incredibly creative with outstanding business insights. She’s one in a million and an asset to any project.
Mary H.
Mary H.
Robin is such an inspiration. She is full of energy, provides valuable insights and practical tips that you can instantly put to use in your own business.
Kavita Gunda B.
Kavita Gunda B.
Robin has presented webinars for the Small Business Center at Central Carolina Community College and she is an exceptional speaker. She is very skilled at presenting information in a clear and effective manner online and Robin has consistently received excellent ratings from our attendees. I will definitely be inviting Robin back to speak to our small business owners.
Terri B.
Terri B.
If you are ever looking to learn how to make your business stand out, Robin is the one to call. I've worked with her on a variety of projects from Marketing and PR to social media plans and she truly is passionate about helping her clients succeed. Her experience and expertise with her outgoing personality takes out the scary part of trying to put a plan together. Her methods resonate no matter what your level of business knowledge is.
Courtney M.
Courtney M.
Robin and I have been working with one another for a decade. Her energy is contagious. She is a wealth of knowledge and truly wants everyone to succeed.
Jenny B.
Jenny B.
Robin is a driven professional who will stop at nothing to ignite your message in the world. From setting revenue goals to connecting you with influencers who will bring your brand to a broader audience, Robin does it all with strategy and finesses.
Karen K.
Karen K.
The first time I met Robin was at a Venture Café, a place where like-minded innovators meet and connect. Robin was giving a marketing seminar about how to advertise and get free publicity. The information was extremely useful to me but what really engaged me was her bright and energetic delivery while she was onstage. She spoke with clarity about useful guidelines to get your name out at no cost. Afterwards, I approached her and asked if she would be interested in working with my own startup, Physis Investment. Back then, at Physis, we were making progress in a lot of areas but still lacked a lot of needed expertise in marketing. We didn’t know how to create a press kit, needed a stronger sense of storytelling, had attempted to draft a marketing plan, and had just started trying to connect with newspapers. Robin has since helped us with all of that, taking us to the next level and setting us up for future success.Through all her hard work and guidance, she has been not just an advisor but a mentor for me and our entire team at Physis. Her outstanding knowledge of P.R. & Marketing world makes her an essential resource. She really understood the needs of the company and moreover our unique skill set and helped us to get the best out of ourselves. I’d strongly recommend Robin and her expertise to anyone, I can’t wait to work together again!
Stefania Di B.
Stefania Di B.
Robin was amazing to work with. She really provided hands on support to me and my team while we developed our Public Relations plan and our Press Kit. Robin helped us design a strategy to engage with journalists and to find clients on social media. This strategy is already providing us with measurable results. In our outreach, Robin reviewed and improved on our digital press kit to improve our storytelling abilities and better sell our product. I am very happy with the investment made in working with Robin. She really is very helpful and very knowledgeable. I would recommend contacting her today.
Stephen S.
Stephen S.
I am the co owner of a yoga studio and have recently used Robin to create a marketing plan for us. Her presentation is very detailed and gives us great, specific steps to take to increase our business. She has also included areas that we should consider to grow our presence in the community . We appreciate that she is always available to answer questions . We have created a great team together. I appreciate her sincere interest in helping us to grow both personally and professionally.Barbara Maffeo
Riverwalk B.
Riverwalk B.
What can I say about Robin? She is the energizer bunny, times two. Energetic, enthusiastic and fun. But don't be fooled. She's about getting it done. The information, research and resources I received was thorough, and well-considered. Great diagnostics of, and action plan for my business. Generous with her time, and expertise. Good to know she's in my corner.
Elizabeth S.
Elizabeth S.
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