Your Headlines Should Include These Words [Statistics]

If you’re writing to grab someone’s attention and only have a few seconds to do that, then grab their attention.  Learn the secrets to writing headlines and subject titles that work.

Ideas, tips and strategies are always helpful, especially if they teach you to be a better writer. But, if they improve your open rate and actually lead your prospect to complete a call-to-action, that’s what counts.

3 Headline Ideas that Work and Get Attention

  1. Subject Line Statistics. One of the best ways to get attention for your brand is to pitch other bloggers or experts and ask for a guest post.  Here’s a great example of a pitch that came our way; Statistics prove these content headlines get results. It’s interesting to see the headline phrases that got the most ‘likes’.  “Will make you; this is why; can we guess; are freaking out.” Stay on brand of course, but experiment for best results.
  2. Let AI Rate Your Headline. Some days you’re more compelling than others, and so is your writing. Test drive this tool from CoSchedule to rate your headlines and drive more traffic to your website. Think of it like a word game to up your score.  It’s not quite Scrabble®, but still fun to try.  Check out this article too, 26 Tools That Will Help You Create Better Headlines. See which are your favorites.
  3. Use History as Your Guide. You can write a great subject title, but if your content stinks and you don’t connect with your audience, no one’s going to open your emails or like your posts anyway.  Instead of saying sayonara or throwing your hands up in the air, do some research and figure out which headline had the highest open rate. And, look at who opened them. Your next door neighbor Mellie or the guy you’ve been pitching for 18 months?

It may be your headlines. It may be your content. And, it may be that old dusty list of business   cards you finally entered because you couldn’t throw them out.  Oh, when you lived in Alaska.

Point is, Mojo up. Create headlines and copy that get the attention of your target audience. And up your game with one of these last tools that rates your copy’s emotional sphere. Find it here; Best Free Headline Analyzer Tools for Quickly Writing Better Titles.

Just don’t get your hurt if the tool tells you where to go.

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Robin Samora

MARKETING & PR EXPERT
As a small business owner for the last 20 years, I’ve gained experience, wisdom, insight, and knowledge to help you market yourself and your brand at a fraction of the cost. My focus is to use the same PR and promotional strategies used by bigger brands, and personalize them to fit your needs and goals.

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