Today we’re going to talk about Driving Traffic to Your Website with Content.
Here are 5 great examples of content; Blogs, White papers, Videos, Webinars and Infographics.
Blogging establishes you as an expert, keeps you current, and creates tons of searchable content for people to find you online.
White papers are blogs on steroids. A white paper could be a comprehensive how-to guide, a product comparison, a video white paper or slide show.
Video SuperCoolCreative.com says that “53% watch online videos to be entertained and inspired. 28% watch online videos to relax or escape. And, 21% watch online videos to learn something new.” You probably know that 1 billion hours of video are watched every day on YouTube.
And lastly, infographics. They’re images chock full of information. They tend to be more compelling than text and super shareable on social media. You can DIY with sites like Canva, Get Stencil, Snappa or hire designers on Upwork if you’re not a budding artist, (I’m not).
I’m Robin Samora, host of Fast Marketing Minute. If you’re looking for content ideas to grow your business, get in touch at RobinSamora.com Talk tomorrow!
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