by Marketing and PR Expert Robin Samora | Jun 14, 2023 | Free Publicity, Small Business Marketing, Social Media
You already know that in corporate world, you only get one chance to make a first impression. But what you may not know, is that the “you” who is reading this may not in fact get that opportunity – your LinkedIn profile might beat you to it! Indeed, more frequently...
by Marketing and PR Expert Robin Samora | Jun 1, 2023 | Branding, Event Marketing, Free Publicity, Public Speaking
A recent client asked for a promotional strategy to promote her event and though it varies by industry, target audience and personal preference, I found certain similarities and tasks that needed to be completed. I thought I would share some of them with you as...
by Marketing and PR Expert Robin Samora | May 13, 2023 | Small Business Marketing
As a busy entrepreneur, you’re probably limited in time and money, and looking for quick and easy ways to market your business. Enter guerilla marketing. What is Guerilla Marketing? Guerilla marketing is a tried and true advertising strategy that uses unconventional,...
by Marketing and PR Expert Robin Samora | Nov 1, 2022 | Marketing Materials
Whether you’re a small business expert or a one-person marketing team, test-drive these digital marketing tools to grow your business, get visibility and meet your marketing goals. Here is our complete list of digital marketing tools and platforms for small businesses...
by Marketing and PR Expert Robin Samora | Oct 19, 2022 | Marketing Materials, Small Business Marketing
I get a ton of emails every day and they build to nearly a thousand a week. There are newsletters, blogs, podcasts, free books and more. It’s no secret that I love to read and learn new things, especially about marketing and public relations. But, I don’t open...