Recognized as a Top 40 Small Business Marketing Blog

Get all the marketing and PR tips I’ve learned over the past 20 years to make your business successful.

Recognized as a Top 40 Small Business Marketing Blog

Get all the marketing and PR tips I’ve learned over the past 20 years to make your business successful

Recognized by Feedspot as one of the
Top 40 Small Business Marketing Blogs

5 Marketing Tips to Get Sponsors for Your Virtual Event

Think it’s hard to find sponsors for an online event? Not if you have some insight on how to encourage and wow potential partners.  Recently, Eventbrite shared some thoughts on how to win new sponsors and maximize their visibility.  5 Marketing Tips to Get...

5 Lesser-Known Social Media Marketing Platforms

Are you looking to refresh your social media activity? Maybe you’re plagued by the mainstream algorithms or just want to switch things up. With tech, apps, and social media changing by the minute, here are a handful of alternative social media platforms to...

6 Ways to Make Money on YouTube

If you’re investing time, money and resources to create videos, why not make money on YouTube, too? Neil Patel, one of my favorite social media and SEO gurus, shares some straightforward advice on monetizing your own media channels here on YouTube and for blogs...

How to Ditch PowerPoint in Your Next Marketing Presentation

If you’re in marketing or sales, you’re probably so accustomed to using PowerPoint in presentations that it almost becomes a crutch. Sure, you need content for webinars and when you’re training large groups, but what about when you’re meeting virtually or in a small...

5 Lessons Marketers Could Learn from Surfers

Part of the beauty of working remotely is being able to travel and schedule work on your terms -- whether that means working four days for eighteen hours a day (not a good idea) or working a week straight and taking four days off. That’s where I am as I write this....

6 Marketing Tips to Increase Sales in Q1 2021

As if the world wasn’t crazy enough, you’ve got a business to run, challenges out the wazoo, and are working with focused intention to get through these tough times. Plus, you want to increase business, add new revenue and referral opportunities, too.  Hope is...

5 Ways to Spend Your Video Marketing Dollars in 2021

You probably know the stats. More than 81% of businesses use videos as a marketing medium, up by almost 20% from the previous year. And no surprise, viewers retain 95% of a message when they watch a video, compared to about 10% when they read it in text, according to...

6 Reasons to Write a Book if You’re an Expert

I’m sure I’m not the only one with a book in my head. You probably have one or more that you’ve been thinking about. The benefits of publishing a book are substantial, even if you don’t sell your book on Amazon.  But before you make that decision, check out...

Marketing Tip: Forget 2020 or Use It as a Planning Guide?

If you’ve followed me for a while, you know I have a habit of looking at the year in review.  This year had its challenges with Covid, separation from loved ones, and an ongoing wave of uncertainty wondering what’s next. For your business, your family, and in the...

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