Recognized as a Top 40 Small Business Marketing Blog
Get all the marketing and PR tips I’ve learned over the past 20 years to make your business successful.
Recognized as a Top 40 Small Business Marketing Blog
Get all the marketing and PR tips I’ve learned over the past 20 years to make your business successful
Recognized by Feedspot as one of the
Top 40 Small Business Marketing Blogs
Is Quora the Best Q + A Marketing Platform?
Want insight on how your customers think and what they need? Look at Quora, the ultimate question and answer site for experts who want to provide value (and get leads), and readers who want guidance (and free advice). It may not seem like the most exciting...
How to Get Featured on the Google Discover Feed
Are you wondering about Google Discover? You’re not alone. A lot of marketers don’t know what it is or how to leverage it for their online marketing. Google Discover is found on Google's home page and it’s a fresh take on the news feed format found on social media. It...
How to Market Your Business on Nextdoor
“Sometimes you want to go where everybody knows your name, and they’re always glad you came…” While those are the lyrics to the popular 80s TV show Cheers, they could easily be singing the praises of Nextdoor. Nextdoor is one of the fastest growing social media...
Marketing Tips if You’re Looking for a New Job
Whether you were looking for a new job before the pandemic hit or have lost your job because of it, one thing is clear: getting hired may be more difficult than before. But it doesn’t have to be impossible. You’re now in the marketing business, marketing yourself. And...
New LinkedIn Feature Spotlights Your Best Work
LinkedIn gives you a whole new way to show off your talents. They’ve recently created a “Featured” section that lives right on your profile page. It’s a designated area where you can highlight work that you’d like to feature. Articles you’ve written, images you’d like...
Are You Leading a Team in Uncertain Times?
You’re not alone if you’re leading a team in uncertain times. Everyone reacts to change differently and as a leader, you need to be prepared for that. Some of your team might be paralyzed with anxiety, others who seem the most solid, may be heading toward a meltdown....
18 of My Favorite Social Media and Marketing Tools
As a marketing consultant, I’m always creating lists. Discovering the best new marketing and social media tools, short cuts, and go-to’s for research, creating content, and promoting it. If I got paid by the click, I’d probably be a millionaire. Here’s a list of...
From a Marketing Coach: 6 Rules for Texting Your Customers
With all this social distancing, are you feeling a little out of touch with your customers? Sure, you’ve been posting a bit more on social media and making it a point to engage more online, but it isn’t the same. Everyone is so busy working from home, juggling kids,...
Expert Marketing Advice from HootSuite’s VP Corporate Marketing Strategy
I get 100 emails every day about being productive #wfh, hunkering down, and using this time wisely to plan for the future. Email 101 got my attention. It’s a must-read article from Henk Camphor, VP Corporate Marketing at Hootsuite; Adapting to More Digital and Social...
Social Distancing + 3 Virtual Networking Tips
Networking. Marketing. Sales. Some of us love it. Some of us hate it. If you’re a business owner, you know you have to network, especially if your role involves marketing and bringing in sales. Problems pop up when you’re networking as usual but aren’t getting much...
