Recognized as a Top 40 Small Business Marketing Blog
Get all the marketing and PR tips I’ve learned over the past 20 years to make your business successful.
Recognized as a Top 40 Small Business Marketing Blog
Get all the marketing and PR tips I’ve learned over the past 20 years to make your business successful
Recognized by Feedspot as one of the
Top 40 Small Business Marketing Blogs
10 Email Marketing Templates to Swipe
If you’re in business, you’re in sales. And sales (and marketing) keep the doors open. Right now, you may be working from home; prospecting, dialing for dollars, connecting on social media, video conferencing, and networking to find your ideal customer. You’re...
5 Ways to Get Your Customer to Say Yes
Without customers you have a hobby, not a business. Businesses run on customers, and a steady flow of them. What do you need to know to make your prospects say yes? 5 Ways to Get Your Customer to Say Yes Take time to know your customer. Beyond the obvious,...
How to Find Podcasts to Book You
When you can’t get in front of a live audience to build visibility and credibility, ramp up your search for podcasts. It may seem time consuming at first, so reset your mindset. Think of it like creating a customized roadmap to reach your marketing goals. ...
5 Reasons You Need Brand Ambassadors to Market Your Business
Under the Robin Samora brand, I have two business lines; marketing and consulting, and brand ambassadors. They complement each other nicely because marketing needs brand advocates, influencers and followers, and brand ambassadors and promotional campaigns need...
![What’s a 12-Week Marketing Year? [Sample Plan]](https://robinsamora.com/wp-content/uploads/2020/09/Image-Revised12-WEEK-Marketing-Year-1-400x250.png)
What’s a 12-Week Marketing Year? [Sample Plan]
A while back, I was asked to do a presentation on productivity and meeting goals to grow a business, overcome procrastination, and pull a team together. After reading The 12 Week Year, Get More Done in 12 Weeks Than Others Do in 12 Months, by Brian P. Moran and...
How to Market Your Book in 60-Minutes a Day
Have you written a book during this down time or have one in the works? Congrats! It takes time, dedication, and more than one set of eyes to publish a book. Whether you decide to go the traditional route with the help of a trusted publisher or self-publish, marketing...
7 Ways to Breathe New Life into Old Blogs
I’ve been writing marketing articles and tips for over six years, and posting them on my blog and website. It’s been a successful marketing strategy to build brand authority, organic SEO, and get recognized as a Top 40 Small Business Marketing blog. It takes time,...
![How Big Brands Win with UGC Marketing [Guest Post by Ramon Berrios]](https://robinsamora.com/wp-content/uploads/2020/08/Image-Kambucha-guest-blog--400x250.jpg)
How Big Brands Win with UGC Marketing [Guest Post by Ramon Berrios]
Alongside cat videos and selfies, user-generated content has gained a lot of steam on social media. But in a world where you can promote your brand with paid ads, email, and blogs, why do you need something like user-generated content marketing, anyway? ...
![How to Write a Pitch for HARO [UPDATED]](https://robinsamora.com/wp-content/uploads/2020/08/Haro2-400x250.png)
How to Write a Pitch for HARO [UPDATED]
Want to save bundles on your marketing and PR budget? Use HARO. HARO (which stands for “Help a Reporter Out – HelpAReporter.com) is a go-to favorite PR resource that every entrepreneur, business owner, expert and author should know about and subscribe to. Three...
Press Release Tips You Need to Know
Press releases used to be a critical part of every marketing strategy. Today, they seem to be an afterthought. But they shouldn’t be. If press releases aren’t in your marketing toolbox, you could be missing out. They’re cost effective (often free), give you an...
