by Marketing and PR Expert Robin Samora | Aug 28, 2023 | Blog, Build Visibility, Marketing Materials, SEO, Visibility Strategies
If you’re looking to boost your brand’s visibility and establish authority, have you considered hopping on the Wikipedia brand wagon? It not part of everyone’s marketing plan, but it might give you the credibility boost you’re looking for. Here’s...
by Marketing and PR Expert Robin Samora | Jun 8, 2023 | Build Visibility, Grow Your Business, Marketing Materials, Sales & Marketing, Small Business Marketing
Have you noticed that more books are being published than ever before? Is it because of the digital explosion of ChatGPT and other AI tools – or that it’s easier to create content? Do experts have more confidence in writing with digital backup in their back pockets?...
by Marketing and PR Expert Robin Samora | Feb 21, 2023 | Build Visibility, Content Marketing, Marketing Materials, Sales & Marketing, Social Media
Has social media changed the buying landscape? You bet. More people than ever are using Facebook, LinkedIn, Instagram, and TikTok to research products and services before making a purchase. As a result, businesses have had to adapt their sales tactics and social media...
by Marketing and PR Expert Robin Samora | Feb 3, 2023 | Blog, Branding, Build Visibility, Content Marketing, Event Marketing, Marketing Materials
Are you looking to add influencer marketing to your marketing plan? Before you run off, start with five key questions to see if it’s the right fit for your business. Time is a precious commodity, and you can’t get it back. 1. What’s your goal? Decide what you want out...
by Marketing and PR Expert Robin Samora | Aug 5, 2022 | Build Visibility, Content Marketing
Want a list of small business marketing ideas that won’t break the bank? Use national days, weeks and months to rev up your brand and piggyback what’s trending. It’s how to get publicity for your business using the power of social media. Go with no-cost marketing all...
by Marketing and PR Expert Robin Samora | May 24, 2022 | Build Visibility, Grow Your Audience, Public Relations
Your reputation is everything in marketing. Building it takes time and care, so it’s best to be proactive. How do you do that? Stay tuned. If you’re looking to preserve your brand’s reputation and boost sales, here are 3 small business marketing tips you’ll want...
