by Marketing and PR Expert Robin Samora | Feb 21, 2023 | Build Visibility, Content Marketing, Marketing Materials, Sales & Marketing, Social Media
Has social media changed the buying landscape? You bet. More people than ever are using Facebook, LinkedIn, Instagram, and TikTok to research products and services before making a purchase. As a result, businesses have had to adapt their sales tactics and social media...
by Marketing and PR Expert Robin Samora | Feb 3, 2023 | Blog, Brand Ambassadors, Branding, Build Visibility, Content Marketing, Event Marketing, Marketing Materials
Are you looking to add influencer marketing to your marketing plan? Before you run off, start with five key questions to see if it’s the right fit for your business. Time is a precious commodity, and you can’t get it back. 1. What’s your goal? Decide what you want out...
by Marketing and PR Expert Robin Samora | Jan 27, 2023 | Content Marketing, Social Media
Is TikTok right for your business? TikTok can be a powerful marketing tool if you’re looking to reach a younger audience and build brand awareness. Influencers are using it to gain attention and grow a following – and some are wildly successful. Should you include...
by Marketing and PR Expert Robin Samora | Jan 19, 2023 | Content Marketing
Full disclosure here. I asked ChatGPT to write a blog on how ChatGPT can help marketers. I’ve been playing with the AI tool for a couple of weeks and have been amazed when I asked it to write blogs, articles, flush out ideas, social media posts, and more. I probably...
by Marketing and PR Expert Robin Samora | Jan 11, 2023 | Blog, Content Marketing, Event Marketing, Marketing Materials, Networking, Small Business Marketing
As a business owner or marketing manager, finding the right intern can be a valuable addition to your team and save you hours on a weekly basis to concentrate on what’s most important. Depending on your mindset and goals, high-value activities top the list like sales...
by Marketing and PR Expert Robin Samora | Aug 10, 2022 | Content Marketing, Website
I’m in lockdown this week re-writing my website, so I asked an ace copywriter, @nicolascole77 for permission to share some of his best writing tips. Nicolas is a viral writer, and I found his marketing tips and copywriting advice on Twitter. If you’re a writer for...
