by Marketing and PR Expert Robin Samora | Feb 3, 2023 | Blog, Branding, Build Visibility, Content Marketing, Event Marketing, Marketing Materials
Are you looking to add influencer marketing to your marketing plan? Before you run off, start with five key questions to see if it’s the right fit for your business. Time is a precious commodity, and you can’t get it back. 1. What’s your goal? Decide what you want out...
by Marketing and PR Expert Robin Samora | Jan 27, 2023 | Content Marketing, Social Media
Is TikTok right for your business? TikTok can be a powerful marketing tool if you’re looking to reach a younger audience and build brand awareness. Influencers are using it to gain attention and grow a following – and some are wildly successful. Should you include...
by Marketing and PR Expert Robin Samora | Jan 11, 2023 | Blog, Content Marketing, Event Marketing, Marketing Materials, Small Business Marketing
As a business owner or marketing manager, finding the right intern can be a valuable addition to your team and save you hours on a weekly basis to concentrate on what’s most important. Depending on your mindset and goals, high-value activities top the list like sales...
by Marketing and PR Expert Robin Samora | Oct 10, 2022 | Branding, Content Marketing, Fast Marketing Minute, Marketing Materials, Sales & Marketing, Social Media
Want to optimize your search engine ranking? Look at keyword research to improve your marketing strategy. Write a Topical List Begin with a keyword list that describes your business. Say you’re a dentist. Start with services you provide like “Cosmetic Dentistry,”...
by Marketing and PR Expert Robin Samora | Sep 26, 2022 | Branding, Content Marketing, Fast Marketing Minute, Marketing Materials, Podcast
Want to know how to build a better marketing plan and win more customers? Look at the marketing framework to see if you’re on target. Here are some tips to help you get there. Let’s talk about what it takes to improve your marketing plan framework. Market research is...
by Marketing and PR Expert Robin Samora | Aug 10, 2022 | Content Marketing
I’m in lockdown this week re-writing my website, so I asked an ace copywriter, @nicolascole77 for permission to share some of his best writing tips. Nicolas is a viral writer, and I found his marketing tips and copywriting advice on Twitter. If you’re a writer for...
