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10 Signs It’s Time to Update Your Marketing Plan

10 Signs It’s Time to Update Your Marketing Plan

by nate@tomo360.com | Nov 5, 2024 | Grow Your Business, Sales & Marketing

Having challenges with your business? Here’s some tough love advice. Get your eyes off social media and non-revenue producing activities and onto year-end financials. Be honest with yourself. Are you on track or underperforming? In either case, you may want some end...
14 Marketing and PR Tips for New Authors

14 Marketing and PR Tips for New Authors

by Marketing and PR Expert Robin Samora | Jun 8, 2023 | Build Visibility, Grow Your Business, Marketing Materials, Sales & Marketing, Small Business Marketing

Have you noticed that more books are being published than ever before? Is it because of the digital explosion of ChatGPT and other AI tools – or that it’s easier to create content? Do experts have more confidence in writing with digital backup in their back pockets?...
Top 9 Marketing Trends in 2023

Top 9 Marketing Trends in 2023

by Marketing and PR Expert Robin Samora | Oct 27, 2022 | Grow Your Business, Sales & Marketing

Tech advancements in the last year have paved the way for new and exciting marketing opportunities and new consumer behavior. To give your strategies a higher chance of success, here’s a forecast of what marketing trends to look for in 2023. Integrate them into your...
How to Build a Marketing Plan (2025 Guide)

How to Build a Marketing Plan (2025 Guide)

by Marketing and PR Expert Robin Samora | Oct 19, 2022 | Grow Your Business, Marketing Materials, Small Business Marketing

A marketing plan should be like a playbook filled with ideas that are detailed enough to deliver results, but still flexible to adapt to changes in your business. With 2025 around the corner, now is the perfect time to start following the best practices to build your...
What Do Netflix Ads Mean for Marketers?

What Do Netflix Ads Mean for Marketers?

by Marketing and PR Expert Robin Samora | Jul 5, 2022 | Grow Your Business, Sales & Marketing

If you’re an avid Netflix watcher – and who isn’t? – some big changes might be coming soon. What could this mean for marketing? Let’s explore Netflix with ads. There’s talk that Netflix might add a subscription tier that includes ads. This could mean a major shift in...
Event Marketing in 4 Easy Steps

Event Marketing in 4 Easy Steps

by Marketing and PR Expert Robin Samora | Jun 21, 2022 | Event Marketing, Grow Your Business, Marketing Materials

Hosting an event is still an important part of a company’s small business PR strategy. But how do you simplify the event marketing process with so many variables. The Reader’s Digest Version of Marketing Your Event  1. List your event Eventbrite, Facebook, Meetup....
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