by nate@tomo360.com | Sep 30, 2024 | Public Relations
If you think that waiting for the phone to ring will bring in business, think again. You’ve got to be proactive in all of your marketing and PR efforts. Standing out isn’t just a goal—it’s a necessity to scale, build visibility, and gain attention. Whether...
by Marketing and PR Expert Robin Samora | Nov 29, 2023 | Blog, Marketing Materials, Public Relations
If you’re reading this, you probably have a fantastic product or service, a passionate team, and no doubt, a brand story waiting to be told. So how do you make sure your voice isn’t lost in the hubbub? One way is to create a strategic PR (Public Relations) plan. To...
by Marketing and PR Expert Robin Samora | Jul 23, 2023 | Public Relations, Social Media
Next year will be my 25th year in business as a marketing and PR consultant. In that time, there have been a ton of changes in marketing. One that stands out is the impact of social media on public relations. Today, PR isn’t confined to just traditional media...
by Marketing and PR Expert Robin Samora | Feb 28, 2023 | Blog, Pitching the Media, Public Relations, Sales & Marketing, Small Business Marketing, Visibility Strategies
[Updated 2023] Say goodbye to expensive marketing and PR budgets with HARO, a go-to resource for entrepreneurs, small business owners, experts, and authors who want to gain visibility and get media attention. PR is an extension of your marketing planning — and...
by Marketing and PR Expert Robin Samora | Feb 14, 2023 | Fast Marketing Minute, Marketing Materials, Public Relations, Social Media
If you’re wondering what’s the difference between digital marketing, digital PR and social PR, stay tuned. Ok let’s get some marketing and public relations definitions straight here. Digital Marketing Digital Marketing refers to the promotion of products and services...
by Marketing and PR Expert Robin Samora | Sep 15, 2022 | Marketing Materials, Public Relations
Whether you’re working full-time, part-time, or are in charge of marketing a non-profit, getting PR and publicity, and increasing brand awareness is key to leveraging your nonprofit’s brand. It isn’t impossible, you just have to learn a handful of public relations...