by Marketing and PR Expert Robin Samora | May 25, 2023 | Small Business Marketing, Visibility Strategies
Are you a non-profit looking for an extra marketing boost? Here you go – check out the Google Ad Grants Program and add that to your marketing plan! Nonprofits often grapple with how to create awareness about their mission, drive engagement, and raise funds —...
by Marketing and PR Expert Robin Samora | Apr 26, 2023 | Blog, Marketing Materials, Small Business Marketing, Social Media, Website
Did you know that Instagram is the 8th most visited website in the world? According to recent research, there are 4.25 billion visitors per month. That number alone makes it an attractive marketing tool for businesses, influencers, and creators to connect with their...
by Marketing and PR Expert Robin Samora | Apr 13, 2023 | Small Business Marketing, Social Media
Have you heard about the new LinkedIn feature called “Collaborative Stories”? It’s a cool way for multiple users to work together on a single story. It’s an AI-powered conversation starter that sparks your readers’ interest and prompts them to contribute to a story....
by Marketing and PR Expert Robin Samora | Feb 28, 2023 | Blog, Pitching the Media, Public Relations, Sales & Marketing, Small Business Marketing, Visibility Strategies
[Updated 2023] Say goodbye to expensive marketing and PR budgets with HARO, a go-to resource for entrepreneurs, small business owners, experts, and authors who want to gain visibility and get media attention. PR is an extension of your marketing planning — and...
by Marketing and PR Expert Robin Samora | Jan 11, 2023 | Blog, Content Marketing, Event Marketing, Marketing Materials, Networking, Small Business Marketing
As a business owner or marketing manager, finding the right intern can be a valuable addition to your team and save you hours on a weekly basis to concentrate on what’s most important. Depending on your mindset and goals, high-value activities top the list like sales...
by Marketing and PR Expert Robin Samora | Jan 5, 2023 | Small Business Marketing, Social Media
If you’re struggling to integrate your PR and marketing, you’re not alone. According to Meltwater, the world’s first online media monitoring company, just 1 in 5 public relations experts work on a company’s marketing strategy at all. Aren’t PR and marketing supposed...