by Marketing and PR Expert Robin Samora | Jan 11, 2023 | Blog, Content Marketing, Event Marketing, Marketing Materials, Networking, Small Business Marketing
As a business owner or marketing manager, finding the right intern can be a valuable addition to your team and save you hours on a weekly basis to concentrate on what’s most important. Depending on your mindset and goals, high-value activities top the list like sales...
by Marketing and PR Expert Robin Samora | Jan 5, 2023 | Small Business Marketing, Social Media
If you’re struggling to integrate your PR and marketing, you’re not alone. According to Meltwater, the world’s first online media monitoring company, just 1 in 5 public relations experts work on a company’s marketing strategy at all. Aren’t PR and marketing supposed...
by Marketing and PR Expert Robin Samora | Oct 19, 2022 | Grow Your Business, Marketing Materials, Small Business Marketing
A marketing plan should be like a playbook filled with ideas that are detailed enough to deliver results, but still flexible to adapt to changes in your business. With 2023 around the corner, now is the perfect time to start following the best practices to build your...
by Marketing and PR Expert Robin Samora | Jul 30, 2022 | Blog, Content Marketing, Event Marketing, Marketing Materials, Sales & Marketing, Small Business Marketing
When you’re developing a marketing plan, it’s easy to get carried away with all your ideas and forget about time. But a well-executed marketing plan can help achieve your company’s goals faster and more effectively. A good marketing plan outlines what activities you...
by Marketing and PR Expert Robin Samora | Feb 24, 2022 | SEO, Small Business Marketing
This month, I’ve been busy working on a new website that we’ll be launching shortly. It will be exclusively about marketing grants to help companies grow their business despite setbacks from the pandemic. Is it the best secret in town? You bet! As we were building...
by Marketing and PR Expert Robin Samora | Aug 11, 2021 | Public Speaking, Small Business Marketing
Marketing your small business can be frustrating when you’re working hard, but not seeing results. It can also be expensive, but it doesn’t have to be. You can win new clients, increase visibility, and grow your business —with no-cost marketing. One easy and effective...