by nate@tomo360.com | Oct 24, 2024 | Sales & Marketing, Small Business Marketing
A successful marketing plan brings in revenue—after all, that’s the whole point, right? It’s not just about building brand awareness; it’s about driving results that boost your bottom line. Strategic marketing is a must for any business looking to grow and a focus for...
by nate@tomo360.com | Oct 22, 2024 | Small Business Marketing
The marketing world is always evolving, and with new tools like data-driven platforms, generative AI, and social media, it’s moving faster than ever. For marketers, 2025 is shaping up to be an exciting year with fresh opportunities and challenges in digital marketing,...
by nate@tomo360.com | Oct 21, 2024 | Small Business Marketing
October is National Small Women’s Business Month—a time to recognize and support the incredible contributions of women business owners. Not sure how to do that? There are plenty of ways to celebrate local female small business owners in your area. Whether...
by Marketing and PR Expert Robin Samora | Apr 30, 2024 | Marketing Planning, Small Business Marketing
An operational marketing plan (OMP) is the action plan that translates your strategic marketing vision into reality. It’s the roadmap that details the specific tactics, timelines, and resources needed to achieve your marketing objectives. It’s like a connection...
by Marketing and PR Expert Robin Samora | Apr 11, 2024 | Blog, Small Business Marketing
Let’s talk about branding – it’s not just some fancy marketing term, it’s the heart and soul of your business. In fact, it’s the essence of your business and how customers perceive it. Think of it like your first impression. You wouldn’t walk...
by Marketing and PR Expert Robin Samora | Jan 25, 2024 | Small Business Marketing
For small businesses with a small budget, marketing can be a catch-22. You need marketing to grow your business, but you don’t have the capital to pay for marketing. Luckily, there are many cost-effective marketing strategies that work well for small businesses. These...