by Marketing and PR Expert Robin Samora | Apr 24, 2022 | Blog, Branding, Event Marketing, Free Publicity, Marketing Materials, Small Business Marketing, Social Media, Video
Not sure if you’re on the video brand wagon? Before you decide, check out the latest video marketing stats from Oberlo’s 2019 report. Did you know 85% of all internet users in the US watch online video monthly, and 54% of consumers want to see more video content from...
by Marketing and PR Expert Robin Samora | Jun 8, 2021 | Social Media, Video, Visibility Strategies
If you’re on the fence about using YouTube or shooting video for your next marketing campaign, it may be time to rethink your strategy. Video is watched more than any other type of online content, and posting on YouTube gives you access to an international audience,...
by Marketing and PR Expert Robin Samora | Mar 16, 2021 | Video, Visibility Strategies
If you haven’t jumped on the video marketing brand wagon, it’s not too late. One of the biggest takeaways from the pandemic is that having a digital presence is more important than ever. Whether you’re a beginner or more advanced, make it simple. Use content you...
by Marketing and PR Expert Robin Samora | Jan 12, 2021 | Build Visibility, Sales & Marketing, Small Business Marketing, Video, Visibility Strategies
You probably know the stats. More than 81% of businesses use videos as a marketing medium, up by almost 20% from the previous year. And no surprise, viewers retain 95% of a message when they watch a video, compared to about 10% when they read it in text, according to...
by Marketing and PR Expert Robin Samora | Jun 25, 2019 | Blog, Blogging, Marketing Materials, Small Business Marketing, Video
Good content on your website is an important part of your marketing strategy, helping boost SEO and your LKT (like, know, trust) factor. The more authoritative content people see from you, the better. It helps your audience see your expertise, business, and lifestyle...
by Marketing and PR Expert Robin Samora | May 10, 2017 | Small Business Marketing, Video
We all know the power of video and it’s no secret that in 3 years, 75% of content on mobile phones (and Facebook) will probably be mostly video. It took some time to get on bandwagon and I’m not sure if I was just being my perfectionist self or wondering how it was...
