by Marketing and PR Expert Robin Samora | May 25, 2023 | Small Business Marketing, Visibility Strategies
Are you a non-profit looking for an extra marketing boost? Here you go – check out the Google Ad Grants Program and add that to your marketing plan! Nonprofits often grapple with how to create awareness about their mission, drive engagement, and raise funds —...
by Marketing and PR Expert Robin Samora | Feb 28, 2023 | Blog, Pitching the Media, Public Relations, Sales & Marketing, Small Business Marketing, Visibility Strategies
[Updated 2023] Say goodbye to expensive marketing and PR budgets with HARO, a go-to resource for entrepreneurs, small business owners, experts, and authors who want to gain visibility and get media attention. PR is an extension of your marketing planning — and...
by Marketing and PR Expert Robin Samora | Dec 2, 2021 | SEO, Visibility Strategies
If you have a blog, you’re probably thinking of new ideas for content all the time. Whether you’re new at marketing or a seasoned pro, you want your website to rank for every relevant keyword — plus add your own insight on industry trends and topics to build...
by Marketing and PR Expert Robin Samora | Nov 4, 2021 | Social Media, Visibility Strategies
What can’t you do with TikTok? The short-video app exploded in popularity in the past couple of years. And content on the platforms runs the gamut – from dances, memes, pranks, history lessons, cooking tutorials, and everything in between. TikTok could be the right...
by Marketing and PR Expert Robin Samora | Aug 5, 2021 | SEO, Visibility Strategies
Search engine optimization (SEO) is about getting people to see your content online. But if you’re doing it wrong – even though your content is amazing – it can be frustrating given the time, effort, and resources it takes to plan and write consistently. Search...
by Marketing and PR Expert Robin Samora | Jul 14, 2021 | Social Media, Visibility Strategies
You don’t need to be a wiz to see that social media trends are constantly changing. With over 91% of businesses using social media as part of their marketing mix, what you can do as a marketer right now and over the next six months of 2021, can make a difference....