Why Invest in marketing?
Why invest in marketing?
7 Killer Marketing Strategies to Win in the New Normal
In good times and troubled times, a solid marketing plan gives you a comprehensive overview of where you are now, where you want to go, and details on how to get there. It’s more than a roadmap, it’s a combination of research and marketing insight to grow your business, followed by a step-by-step action plan.
Work with me to create a customized marketing plan and DIY, or hire me for extra accountability and to get stuff done. If you’re looking for a short-term fix, I can address a particular challenge or bring you up-to-date on the latest marketing or social media strategies.
Check out my marketing packages and let me know which option fits. I want you to be successful, and we both want results. On-demand marketing advice from a seasoned marketing coach can transform your business.
6 Month Coaching and Marketing Package (available with or without a marketing plan)
A marketing plan is the foundation of your success. You either have one that’s solid and are following it, or you’re winging it. It’s that simple. I’m not one to deliver half-baked ideas or advice.
Hire me to write a customized marketing plan and you’ll see your business from a totally different perspective. You’ll get a comprehensive two-part marketing plan that runs deep with research, trends, competition, branding, social media, PR, events, outreach and more.
It’s a detailed roadmap and action plan you can use to grow your business from Day 1. Work the plan and the plan will work — daily, weekly, monthly, quarterly and annually.
Whether you decide to work with me 1-2-1 or DIY, a marketing plan is a must-have. The benefit to working with me is that we get you there faster, I’ll give you specific how-to’s (and you always have my ear).
Here’s what’s in the package:
Brand and marketing assessment
Social media marketing review
Three (3) 1-2-1 marketing sessions a month on Zoom
Social media marketing that’s right for your brand
How to find speaking engagements and webinar opportunities
Why Invest in a
Work with me to develop a customized marketing plan that includes (in part): an overview of your current situation, challenges, industry trends, competitive analysis, social media, outreach, PR, community involvement – along with research, insight, feedback, and suggestions to meet important goals.
Based on your marketing plan, you’ll also get a user-friendly detailed action plan with a description of each marketing task and what to do on a daily, weekly, monthly, quarterly, and annual basis. Plus, one-time only projects that will bring you and your team up to speed.
For extra accountability and to get faster results, work with me 1-2-1 for six-months.
3 Month Coaching Package | On-Demand Marketing Advice on Specific Topics
This 3-month coaching and marketing package is for business owners, experts and professionals who want 1-2-1 ‘spot coaching.’ This program targets one or two main key challenges with a specific marketing / PR goal in mind.
Choose from this list, mix and match, or create your own marketing program:
PR Strategies to get the media’s attention
Digital marketing trends to pay attention to 2020 and beyond
Lead generation techniques that build like, know, and trust – and business
How to optimize content for voice search
Ways to grow your Google ranking with a zero-ad budget
Leverage 100’s of free publicity & PR tools like HARO and Google My Business
Build and expand your own media channels; website, blogs, webinars, video
Create an online media kit, speaker page, website or micro-site
Strengthen your social media profiles and become a rock-star brand
Learn LinkedIn secrets and prospecting strategies to reach B2B prospects
Find out how to find speaking engagements and how to get speaking engagements
Event marketing strategies to fill a room and up-level your expert status
When to write a book and ways to use published content to make it easy
Why #hashtags matter, where to find them and when to use them
Add to this list, mix and match, or get your team’s input on what you need