Marketing Training

Level the Playing Field with a $9,000 Small Business Grant That Pays for Your Marketing Plan and Training for Your Team

It’s Risk-Free to Apply

Too good to be true? Not at all.

If you’re a Massachusetts small business with two or more employees (even part-time), you’re probably eligible for the “best secret” in town, an Express Grant from the Commonwealth of Massachusetts. With funds from Unemployment Insurance taxes, the Express Grants program gives companies who qualify up to $20,000 in training per calendar year – and that includes marketing training.

So why not take advantage of expert marketing help and training?
It’s almost a “no-brainer”, especially if you’re reimbursed 100%.

Uplevel your marketing plan, learn new digital marketing and PR skills, or refresh your social media or video content calendar for 2024 – with the help of an Express Grant. It’s risk-free to apply and takes about three weeks to win approval. Plus, if you have a business with 100 employees or less, you may qualify for 100% reimbursement of the program; 50% if you have 101 employees or more.

Get expert marketing training and advice on how to boost sales, increase visibility, build a following, attract employees, and enhance your reputation. All creative ways to get your business noticed!

I’m Robin Samora, a small business marketing and PR expert, and I’m partnering with the Commonwealth of Massachusetts’ Express Grant program to teach the marketing segment of this one-of-a-kind small business grant.

With my marketing trainings, you’ll work one-on-one with me to learn:

How to build a marketing plan that works and gets the results you’re looking for

Ways to use social media, videos, blogs and more to win new business

Digital marketing tips to find your ideal customers online and offline

How to advertise without advertising – and without paying a penny in ad rates

No cost and low-cost digital marketing strategies to bring in the business you deserve

I’m Robin Samora, a small business marketing and PR expert, and I’m partnering with the Commonwealth of Massachusetts’ Express Grant program to teach the marketing segment of this one-of-a-kind small business grant.

With my marketing trainings, you’ll work one-on-one with me to learn:

How to build a marketing plan that works and gets the results you’re looking for

Ways to use social media, videos, blogs and more to win new business

Digital marketing tips to find your ideal customers online and offline

How to advertise without advertising – and without paying a penny in ad rates

No cost and low-cost digital marketing strategies to bring in the business you deserve

Choose from My Marketing Courses

Here are the two marketing courses covered by the Massachusetts Express Grant:

Marketing Plan 901, Course # C-2373

This interactive program is for you if you have at least two W2 employees on the payroll. It outlines specific strategies to improve your marketing and an action plan to maximize results. Review and training will include:

  • A deep dive to set your goals that will help you stay on track
  • Industry trends to keep current in today’s volatile marketplace
  • An analysis of your competitors who are trying to take money out of your pocket
  • A look at your branding so prospects can identify your business within seconds
  • Review of your social media and your competitors so you outshine and outperform them
  • Ways to get recognized as the go-to-expert so you’ll be your target market’s first call
  • How-to increase small business exposure with email, blogs and video, to save time and money
  • A detailed action plan to monitor marketing activities so you’ll never forget or skip a beat
  • No-cost and low-cost marketing strategies that don’t break the bank, just build your business

Your Investment: $6,000 with complete reimbursement for eligible companies; payment plans available 

Marketing Plan 902, Course # C-2283

This advanced marketing program is for you if:

You have three or more W2 employees and want additional one-on-one help for your team to learn and implement advanced marketing and PR strategies

Review and training will include everything in Marketing Plan 901 (listed below):

  • A deep dive to set your goals that will help you stay on track
  • Industry trends to keep current in today’s volatile marketplace
  • An analysis of your competitors who are trying to take money out of your pocket
  • A look at your branding so prospects can identify your business within seconds
  • Review of your social media and your competitors so you outshine and outperform them
  • Ways to get recognized as the go-to-expert so you’ll be your target market’s first call
  • How-to increase small business exposure with email, blogs and video, to save time and money
  • A detailed action plan to monitor marketing activities so you’ll never forget or skip a beat
  • No-cost and low-cost marketing strategies that don’t break the bank, just build your business

Plus:

  • Three months one-on-one or group training; ask me anything; you’ll get straight advice
  • Tricks your competitors won’t know about; gain the competitive edge
  • PR and free publicity shortcuts to get the media’s attention; why fit in when you can stand out?
  • Social media, PR, and publicity resources to improve visibility; create a brand that works 24/7

Your Investment: $9,000 with complete reimbursement for eligible companies; payment plans available

Applying for an Express Grant is Easy

Applying for an Express Grant is Easy

The Mass Express Grant application process is far easier and faster than applying for Massachusetts SBA loans.

It takes less than an hour if you follow a few guidelines. (I’ll show you how).

This Massachusetts business
marketing grant is for you if:  

Z

Covid-19 has disrupted sales, lead generation, and you’re worried about a looming recession

Z

You’re all over the place, too busy working IN your business not ON your business

Z

It’s difficult for customers to find you – and you know there’s an easier way

Z

You need a solid marketing plan, not the next new marketing trick

Z

Total marketing reimbursement to train my team and grow my business? Where do I sign up?

To be eligible for
full reimbursement:

Z

Apply for a MA Express grant and get approved for Marketing Plan 901 of Marketing 902 training

Z

Have your W2 employees take the marketing training; you’ll need 2 or 3 to win the grant

Z

Request reimbursement after the 12-week training is complete and you’ve paid in full

Z

Funds are typically reimbursed within 6 – 8 weeks after submitting final paperwork

Z

You’ll get details on the grant and instructions for reimbursement when you’re approved

Not sure if you qualify?

The best way to see if you’re eligible is to schedule a 30-minute call with me. I’ll tell you if I think you’re a good candidate (most businesses are).

Since the Express Program is basically free (after paying in full and receiving reimbursement) interest has been high. Because you’ll work directly with me, I can only accept a limited number of businesses per month, so when my schedule is full, it’s full. You’ll have to wait for the next opening.

My advice is to apply for the Express Grant now. It’s risk-free. There’s no-cost or obligation. You can start when you’re ready. If your small business qualifies, there’s $20,000 each calendar year for training. That’s a lot of money to grow your business. Includes Marketing Plan 901 or 902  and my new PR for Small Business training as part of your 2024 marketing budget. (Both courses are ultimately free).

Here Are My Guarantees

Guarantee #1

You’ll get top-notch training from one of the best small business marketing and PR experts in the business and I’ll make it fun!

Guarantee #2

Learn the same marketing and PR strategies that the ‘Big Boys’ use, only right-sized for small business and the results you’re looking for.

Guarantee #3

You can book sessions with me to review material, ask questions, talk about business opportunities or media pitches. We’ll work together to make things happen.

Rave Reviews for My Small Business Marketing and PR Training

The Commonwealth of Massachusetts chose me as a marketing expert in the MA Express Grants program because of my 20+ years experience helping small business owners grow sales, target new customers, improve visibility, and help meet important goals.

Rave Reviews for My Small Business Marketing and PR Training

The Commonwealth of Massachusetts chose as a marketin expert in the MA Express Grants program because of my 20+ years experience helping small business owners grow sales, target new customers, improve visibility, and help meet important goals.

Success Stories

I started working with Robin when one of my locations was seriously struggling. First, we created a marketing plan to generate leads, increase customer retention, and nail social media. Then, I came back a second time, in the middle of Covid. Results? I now have four locations, a growing entrepreneurial community, and steady sales.

Justin Moran

Owner, WorkspaceMA

I worked with Robin to pull together a comprehensive, manageable and winning marketing and PR plan to grow my business and my only regret is not hiring her sooner. Her ideas led to more clients, more revenue and a more targeted and strategic approach to growing my business.

Nancy Medoff

Best-Selling Author, Keynote Speaker, Executive Coach

We hired Robin to help us craft our strategic marketing plan and she took a deep dive into every nook and cranny of our branding, story, and marketing/PR efforts. Robin didn’t only provide analysis, she created a clear road map and detailed action plan that makes it easy to follow. We would enthusiastically recommend her to any company wanting to exponentially improve their marketing results.
Salma El-Yassir & Marijana Novakovic

Founders, Womaneze App

Get Started with Marketing Training

If you’d like marketing training, a marketing plan you can count on in 2024 and beyond, and complete reimbursement from the Express Grants office, contact me – even if you’re starting a company in Massachusetts!

 

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